The author of this blog, first off, has the following:
Twitter: @tomforemski
Blog: Silicon Valley Watcher
Facebook: http://www.facebook.com/tom.foremski
Blog: Silicon Valley Watcher
Facebook: http://www.facebook.com/tom.foremski
So it's safe to say that his call to arms to slay the press release is from the heart. Former FT journalist Tom Foremski reports on the business and technology of media frequently. In his latest blast, he says that "things cannot go along as they are . . . business as usual while mainstream media goes to hell in a hand basket."
Foremski's proposal to assemble the online press release with tags is both understandable and didactic to my generation- those who will be entering the workforce soon, need to know these things.
Foremski also says that eliminating the fluff from press releases by making them more factual and concise makes it harder for journalists to use spin.
"And because we are dealing with tags that are attached to facts--there is no spin so there is no problem in printing the information as it is received."- Foremski
check it out.
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